Replica Digital Print & Copy
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What Every Designer Should Know About Digital Printing

Printing Services San Diego

Digital printing is a job for the experts, but the designer should know a thing or two about it. As a designer, you should understand the importance of digital printing and how to make your print look the way it should, which will require the help of a professional. Keep reading for more on what every designer should know about digital printing.

Why It’s Important
Many of today’s designers work exclusively on the computer or a mobile device, but there is plenty of value to physical printing. If you’d like to take something you’ve created on a device and bring it into the physical world, digital printing can be just the way to do it. Digital printing brings posters, memos, and countless other kinds of advertising to life, which is useful for any kind of business.

How to Make Your Print Legible
It’s important to think about how your design will look once it’s been printed, as it’s not going to look exactly the way it does on your screen. The good news is that there are a few tips and tricks you can use to ensure that your design is legible after the printing process. Choose colors that contrast with each other, especially when it comes to fonts. You’ll also want to use fonts that are easy to read, so try to stay away from small lettering and script. The more legible your printing job is, the more viewable your print will be.

Who to Work With
No matter how good you are at designing, you should work with the professionals when it comes to printing. The digital printing professionals will work with you to make sure your design comes to life in exactly the way you had envisioned. Developing a working relationship with digital printing experts can make your printing project even easier.

If you have any questions about digital printing in San Diego, contact the professionals at Replica Digital Print & Copy. Our printing services include color copies, poster prints, and various kinds of commercial printing. Check out our website or call us at (858) 457-9500 for more information.

Avoid These Typography Mistakes

Printing Services San Diego

If you want to make the most of your printing project, make sure you get the design right. You don’t want to add in too many fonts, a lackluster contrast, or extraneous spaces after periods. Feel free to keep reading and avoid these typography mistakes.

Too Many Fonts
When it comes to poster printing, you should do your best to keep your design relatively simple. Too many different fonts can be distracting for the viewer, which can be counterproductive to your cause. If you want to get your message across without confusing anyone, it’s best to stick to one or two fonts. This applies to font weights as well, as too many different weights can have the same convoluted effect on your print. Choose one or two fonts that you like and try to stick to them when printing a poster or banner.

Poor Contrast
In order to ensure that your printing project comes out as legible as possible, you should do some experimenting with contrast. You don’t want to have blue font on a blue background unless the two shades of blue are completely different and contrasting. It’s a good idea to make the font “pop” off of the page so that people can easily read your copy from a distance. Think about your design scheme and the colors involved in your brand, and make sure your font is set on a contrasting background.

Improper Spacing
A period does a good enough job at ending a sentence, so you don’t need to add two spaces afterwards. This technique was once embraced, but it’s no longer customary in modern printing. All you need is one space after a period, and then you can start the next sentence. This saves room and makes your copy easier to read.

Do you want your digital printing in San Diego to be as successful as possible? Call Replica Digital Print & Copy at (858) 457-9500 or check out our website. Our team of printing professionals offers a wide range of commercial printing services. Stop by and meet with us to learn about our business.

Why Choose Replica Digital Print & Copy for Banner Printing?

Digital Printing San Diego

Quality digital printing is important for your brand’s image, so you should work with a printing company that you can trust. At Replica, we aim to be your first choice for digital printing services. Continue on if you’d like to find out why you should choose Replica Digital Print & Copy for banner printing.

It’s important that you trust your printing company, and the team at Replica Digital Print & Copy seeks to be an example of trust and customer service. We have years of experience in digital printing, so we know what it takes to bring your design to life. Whether you need vinyl posters or trade show banners, we offer an array of sizes and style options. We also use professional printing equipment, so you can rest assured that you will be happy with your finished product.

For more on what Replica Digital Print & Copy can do for you, give us a call at (858) 457-9500. It’s our mission to provide the best poster prints and color copies near San Diego. Don’t hesitate to stop by and meet with us or head over to our website for a look at what we can do.

Identify the Components of a Great Logo

Branding is crucial, and your logo is an important part of your brand. If you want to make the most of your business identity, you’ll need a great logo and a digital printing partner. Watch this video and identify the components of a great logo.

Every business needs a logo of some sort, so why not make yours great? Your logo can be a wordmark, a pictorial logo, abstract iconography, or a mixture of all three. A logo system uses elements from each in order to address issues and ideas while still representing your brand. A great logo will be recognizable, legible, and attached to your brand or business.

Replica Digital Print & Copy specializes in color copying and digital printing near San Diego. If you would like to learn more about our services, please feel free to visit our website or give us a call at (858) 457-9500.

What Designers Should Know Before Heading to the Poster Printing Shop

Printing San Diego

A smooth transition from the digital world to the physical one is not always easy when it comes to printing posters. However, knowing how to make the right decisions for the poster printing process can help ensure that you get the results you’re looking for. The following are a few things that every designer should know before having their posters printed.

You should design in CMYK.
If you intend to print your posters, then you can benefit from working in CMYK, rather than RGB. The reason for this is that the RGB color space has more hues than the CMYK one, and not all of those may be available in ink. This discrepancy means that printing a design made using RGB may result in a product that appears incorrect or unattractive if the printer is forced to use a similar color in part of the piece, rather than one that is identical.

Use the right DPI and size.
One of the most common reasons why people bring a single design to the printers more than once is the use of the wrong resolution. If you choose a resolution that is too low, the product that you end up with will be pixelated and blurry. To avoid multiple trips to the poster printing shop and to help ensure a high-quality reproduction, any file that you plan to print should be set to 300 dots per inch (DPI). Also, determine in advance what poster sizes are available and make sure your design is the correct dimensions.

Supply your files correctly.
When you bring your design to the poster shop, your print files should be either TIFFs with no compression or PDFs. While it is possible to use JPGs when printing posters, keep in mind that the resolution must be high to achieve a good result.

If you’re ready to take advantage of high-quality poster printing in San Diego, come and see us at Replica Digital Print & Copy. We specialize in individual and commercial printing services. Please call (858) 457-9500 to learn more.

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